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Before you get in touch

Questions people ask first.

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What happens in a demo?+

A 30-minute walkthrough of Gazelle on a category like yours. We show the real product on real data — not a mock-up — and answer your pricing and promotion questions.

Do you work with smaller brands?+

Yes. Gazelle was built to bring big-company pricing discipline to small and midsize consumer brands, without big-company cost or delay — and to the private equity firms that invest in them.

What data do we need to get started?+

Point-of-sale scanner data, syndicated data and invoice data all work, plus CSV and Excel files. Our team and partners help you connect and harmonize it.

Can Gazelle run inside our own environment?+

Yes. Beyond managed SaaS, the analytics engine can be deployed in your own cloud account or on-premise, inside your firewall.

Where is NorthLight based?+

We are based in the Chicago area, with a dedicated global execution team that builds and delivers.