NorthLight

Analytic Partners Inc.

Gazelle Pricing Optimizer

AI-Powered Smart Pricing Decisions for Revenue and Profit Growth

Gazelle Promotion Optimizer

AI-Powered Promotion Planning and Calendar Optimization for Higher ROI on Promotion Spend

Gazelle Forecasting Optimizer

AI-Powered Automated Forecasting For Business Impact

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Gazelle Analytic and Consulting Services

Custom Sales and Marketing Projects for Strategic Business Growth

NorthLight Gazelle is unique in integrating Generative AI with predictive modeling to drive stronger business impact

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    AI-based custom models are estimated automatically delivering pricing analytics & insights in minutes.
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    Solution is able to answer unstructured business queries from the user based upon the input and modeled data
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    Interpretation, insights and implications of analysis are automatically generated                                                                 
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    Full optimization of pricing and promotion calendars based upon the existing models and extraneous business conditions

Our client impact

Using NorthLight Gazelle to dynamically manage pricing and promotions could drive additional growth to the top and the bottom line, compared to traditional ad hoc approaches

  • 2 - 6%

    Volume Growth
  • 5 - 10%

    Gross margin growth
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Our Mission

Empower managers to instantly react to the changing marketplace using the power of AI-based, predictive modeling technology

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    AI powered latest scalable insights available in minutes to drive quick decision-making
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    Sustained positive business impact via long-term partnerships with our customers
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    Provide a range of sales and marketing analytics via an integrated breakthrough platform, that leverages the latest AI technology

Our Partners

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Big Chalk Big Chalk

Big Chalk is a marketing analytics and outsourcing company that partners with leading consumer brands and retailers to tackle their business challenges and capture their greatest opportunities. By combining consumer marketing expertise with data science, Big Chalk equips brands of all sizes with the tools and consulting services they need to grow sales and build connections with their customers.

Our pricing solution captures shifts in competitive pricing, going beyond just the manufacturer's own products. Big Chalk's expertise in complex data harmonization and model prep work, combined with NorthLight Gazelle's superior technology, allow clients to bring critical elasticity capabilities in-house, enabling faster pricing decisions and more compelling retailer sell-in stories.

What industry experts are saying about Gazelle ...

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"You've built a really impressive system!"

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Head of Revenue Growth Management of a fast growing national meal manufacturer
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"Interesting opportunity, we would love to partner with you!"

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Major Investor
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"Very interesting value proposition - we are interested!"

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Global Head of Insights, major Home & Personal Care Manufacturer
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"This has the potential to be a path- breaking platform."

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Private Equity Partner, CPG focused
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"The industry needs this - it is invaluable to have insights on demand when we make decisions."

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C-Suite Executive, major Food Manufacturer
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"I look forward to helping you build what I expect to be a very successful business."

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Partner/Managing Director, major Investment Group